Current retailers that carry this trend include TopShop, Asos, House of Holland, and Urban Outfitters. I predict the retailers that will carry this trend include Zara, H&M, Forever 21 on the lower end in the United States. On the higher end include True Religion, Rag and Bone, 7 for all mankind, Lucky Brand Jeans, Guess, and Alice and Olivia. I predict too that the Kooples will carry this trend but on a more minimal scale and the tie-dye may only be one or two colors instead of a multitude of colors.
Tie-dye denim is a trend that will move from London to New York for good. It is popular in apparel as well as accessories. It is colorful, photographs well, and is an easy sell both online and in brick-and-mortar stores to someone looking to spice up their wardrobe but may not be be quite ready for something too avant-gaurde.
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